Learning Materials
What Does Google Consider Low Quality Content?
If you keep up with SEO lingo, you will likely have heard ‘content is king’ more times than you can count, but it’s true. Content is a key factor that Google takes […]
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How To Use Header Tags For SEO
There are hundreds of ranking factors that will impact your SEO rankings and how Google defines the quality of your pages; when used together these elements form a solid SEO strategy. However, […]
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How To Fix A Disapproved Ad in Google Ads
Whether you’re a PPC pro or a newbie, it can be confusing when you’ve set up your ads and Google flags them as disapproved. What have you done wrong? Google is cracking […]
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How Does Content Improve Website Usability?
Just like any business, yours has a purpose. You didn’t spend years building and creating a business just for it to sit there and exist, did you? Your business exists to provide […]
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Get More Local Customers With These PPC Tips
The digital world allows us to reach people far and wide, but what happens when we want to target local customers? PPC can be costly with not a lot of return if […]
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The Benefits Of Outsourcing Your Content
Outsourcing has many negative connotations, which frankly, are incorrect – especially when it comes to content. This is because there are such sites that offer extremely cheap deals such as 100 articles […]
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Why You Aren’t Getting Any Organic Traffic From Google
Accurately monitoring how your website is performing in Google isn’t easy; even with Google Analytics installed, it only shows you a top level insight into your traffic and sales. If you’re at […]
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What Is SEO?
Search engine optimisation is the process of optimising a website using techniques that follow Google’s Webmaster Guidelines but ultimately provide the user with the best answer to their search queries. SEO requires […]
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Drive More Website Conversions in 3 Easy Steps
In life, if you don’t ask, you don’t get – and marketing is no different. This is an important lesson in not only life but business, too. If you don’t ask for […]
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